Making the Case for AI Preemption

Article

President Trump is right (s’ouvre dans un nouvel onglet): if the U.S. wants to lead on AI, it can’t have 50 disparate rules regulating the technology. As he and his administration continue to make the much-needed case (s’ouvre dans un nouvel onglet) for AI preemption, ITI joins their call for a clear, national standard to address concerns about AI risks – ensuring industry can continue to innovate and businesses and consumers have trust in new technology. The right policies will pave the way for all Americans to benefit from the job and economic growth, energy efficiencies, improved health care outcomes, and better government service delivery that AI will bring.

At ITI, we represent the full AI stack of companies that design, build, and deliver the models, hardware, software, data centers, cloud services, networking solutions, and applications. Our members’ AI investments and products are creating tremendous economic benefit in the U.S. and in markets around the world.

But the specter of conflicting state level AI requirements is quickly becoming a reality –threatening companies’ ability to advance this transformative technology. In 2025, over 100 AI bills became law in 38 different state capitols. This patchwork of competing AI regulation creates confusion for consumers and burdensome compliance costs for businesses of all sizes.

As the Trump Administration and Congress work towards providing the necessary federal clarity, here are examples of the vast overreach and divergence of state level AI mandates:

Broad and inconsistent definitions. State laws that are proposing both problematic and conflicting definitions will make it difficult for businesses to comply with every state’s rule and consumers to understand what AI systems are subject to the law.

State disclosure mandates are operationally burdensome and all over the map. States have rapidly expanded disclosure requirements with varying degrees of disclosure creating operational burdens. These approaches also vary considerably across jurisdictions. The information consumers receive about AI use should not depend on their zip code and conflicting disclosure requirements could harm the ability to offer some AI services nationwide.

• Overly Broad Requirements. New Jersey’s draft ADMT regulations (s’ouvre dans un nouvel onglet) would require voluminous disclosures, including the categories of data used in automated profiling, the decision logic employed, any evaluations for fairness or bias, and clear instructions for consumers to opt out of automated processing.

Highly Prescriptive and Operationally Burdensome. California’s CCPA ADMT (s’ouvre dans un nouvel onglet) regulations impose some of the most rigid and expansive disclosure obligations in the country. Businesses must satisfy an extensive list of formatting and delivery mandates which in practice require constant redesign. These requirements create a prescriptive compliance framework that is difficult to operationalize and adds substantial friction to deploying and updating AI systems in California.

Fragmented responsibilities across the AI value chain. Developers, deployers, and integrators could face different obligations depending on the state, potentially creating a chilling effect on innovation.

Fragmented definitions, divergent risk classifications, inconsistent disclosure mandates, and misaligned responsibilities across the AI value chain create unnecessary barriers to AI innovation, without providing the public with the consistency and certainty they need to reap the benefits of AI adoption. We urge President Trump and Congress to prioritize U.S. leadership and establish a clear, preemptive national framework that ensures that businesses of every size can build and deploy AI responsibly without navigating fifty different regulatory regimes.

Author

Jason Oxman

Président et chef de la direction

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